Sorry for being MIA for a while. As you may know, I’ve started my own e-boutique with Mr. S. Being an entrepreneur was something I never imagined myself doing, but life is just so interesting. It can take you to somewhere you least expected. Working for myself has been so new yet super exciting, but also means lots of lots of hard work. So this is the first reason why I wasn’t blogging as often.
Second reason. Since Mr.S is employed full-time as a Web Developer and taking care of Sashion‘s website, his schedule is overpacked, which means I lost my photographer. (Good news though: I’ll start working with another blogger friend. So my post will be more frequent from now on.)
Reason Three. I was going through a “blogger break-down” phase. In three words: I was lost. I didn’t know the reason why I was blogging anymore. Blogging lost its own meaning and authenticity. It started to become a burden. I needed to take a break to refresh.
Last reason. I think my style has changed. I’m more driven towards a minimal and “less is more” kinda look. To best exact: Effortless Feminine. So I was afraid that my change won’t be considered as “cohesive”.
So, these are the four reasons why I stopped blogging for a while. From now on, I will post whenever I feel like it. I don’t want to post something just for the sake of it. I don’t want to feel forced to write something even though I have nothing to share. I don’t want to buy some cloths just because of the necessity of creating new content. Blogging shouldn’t be about pleasing anyone, but creating an outlet to express, to share, to document; a platform to be creative and unique.
I really appreciate those of you who are still here. Thank you from the bottom of my heart.
Now! Please allow me to share Sashion‘s summer Look book with you. I worked with an amazing team to make this happen. Hope you will enjoy it!
Creative Director: Sasha Xiao
Photographer: Vai Yu Law
Photographer Assistant: Henry Lee
MUA/Har: Milan Seki
Model: Jacqueline, Elite Model Management
Special thanks to Celia Fernandez